Basic Website Hosting Tips for Business Owners
Very few people will tell you this, but when it comes to hosting a website, you will always need to make some compromises. If you run an established business, it makes a lot of sense to invest money into a colocation service. If you sell products or services online, your website is your virtual store, so it needs to offer its users the best shopping experience. This means that you simply can’t afford to have server downtimes, files getting hacked, poor customer support, and so on. Nevertheless, all these benefits carry a pretty steep price tag.
If you head over to one of the colocation brokers’ websites, so that you can get the full picture, you will see that the colocation plans, where you simply take your server to a data center and let them take care of it, can range from 50 to 5,000 dollars a month. If you’ve just started your business, this is money that you can’t afford to lose.
What should you do then? No matter what type of website you intend to create, please stay away from the free web hosting accounts. The companies that offer these accounts rely on advertising and, as you can probably guess, they can’t afford to invest too much money into hardware, so the quality of their services will degrade as the time goes by and they host more and more website on the same old servers.
There are companies out there (http://www.hostgator.com/, for example) that offer decent shared hosting accounts with prices that start at about 4 dollars per month. What do you get for the money? First of all, you get an ad-free hosting account. Then, a file manager, database creator, various promo tools, quick install tools and so on. In addition to that, Hostgator’s support team is quite good at what it does, so you will be able to solve the problems with your website (if any) quite quickly.
Your business may outgrow the features offered by a standard shared hosting account, though. As an example, if you work with precious data, you don’t want it to be stored in the 100th folder on a shared hosting server, along with the data used by 99 other websites. If one of the other sites is targeted by a hacker, your precious data will be in danger as well. My recommendation is to start your online business using a shared hosting account, and then, when your business starts producing profit, to move on to a more expensive, but much more secure option (a dedicated server, for example).
What about cloud hosting? The main advantage here is the fact that you only pay for the server resources that you are using each month. It’s a very good solution for people that have a thriving business but need to keep the costs under control. With cloud hosting, if the number of website visitors is much smaller this month, you will pay a much lower hosting fee. On the other hand, if your website receives more visitors this month, you will pay more for hosting, but hopefully this won’t be an issue, since a larger number of website visitors should also lead to an increased profit.
It looks like more and more people use the internet to do business. If you want to succeed, you need to host your website using a high quality provider. I hope that this article has taught you at least some of the web hosting basics.